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ProStores Google Analytics Ansynchronous Tracking Plug-in – FREE

Written by Matt on February 12, 2010 – 12:00 am

I am happy to offer our new ProStores Google Analytics Ansynchronous Tracking Plug-in for free here on our blog.

From Google, “asynchronous tracking optimizes how browsers load ga.js so its impact on user experience is minimized. It also allows you to put your Analytics snippet higher in the page without delaying subsequent content from rendering.”

Its also much more flexible and advanced, as well as more accurate, you can push multiple commands at once and you can even split the snippet up depending on your configuration.

1. Remove your old Google Analytics code from the footer if you have it. If you have Google E-commerce tracking in your Order Confirm page leave it, neither code will bother the other one.
2. Open your Header Template, saving a baseline as always, and paste in the code below just after the <body> tag.
3. Make sure you replace UA-xxxxxxx-x with your Google Analytics account number.

<!-- Begin Google CODE -->
<ss:if test="$page.bodytemplate.name = 'orderconfirm'">
<ss:comment>do nothing</ss:comment>
<ss:else/>
<script type="text/javascript">

  var _gaq = _gaq || [];
  _gaq.push(['_setAccount', 'UA-xxxxxxx-x']);
  _gaq.push(['_trackPageview']);

  (function() {
    var ga = document.createElement('script'); ga.type = 'text/javascript'; ga.async = true;
    ga.src = ('https:' == document.location.protocol ? 'https://ssl' : 'http://www') + '.google-analytics.com/ga.js';
    (document.getElementsByTagName('head')[0] || document.getElementsByTagName('body')[0]).appendChild(ga);
  })();

</script>
</ss:if>
<!-- End Google CODE -->
Visit tracking only, doesn’t track e-commerce purchases or purchase information. See my GA – E-Commerce Plug-in to track purchases in your ProStores store.

If you still need assistance Professional install service is available, if you follow me on twitter you can get a discount.


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Posted in ProStores Coding, Tips | 3 Comments »

Google Analytics Updated! More Powerful, Intelligent, and Flexible

Written by Matt on October 23, 2009 – 12:06 pm

Google updated their Google Analytics web tracking software:

New and Expanded Features:

  • 2 new Goal Types: Time on Site and Pages per Visit
  • Goals per account increased to 20 goals

  • Expanded Mobile Reporting: measure more mobile devices and measure them better, javascript or not.
  • Advanced Table Filtering feature

Unique Visitor Metric: Now when you create a Custom Report, you can select Unique Visitors as a metric against any dimensions in Google Analytics.

Read the full text at the Google Analytics blog


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Posted in Tips | No Comments »

Google Analytics for ProStores Video – Part 1 of 4 – Filters and Exclusions

Written by Matt on August 4, 2009 – 11:16 pm

Welcome to the first post in a series of four.

Today’s video and post will be about Google Analytics filters and how to use them as well as some aspects that are unique to the ProStores/StoreFront environment.

Read more »


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Posted in Tutorials | 5 Comments »

Installing Google Analytics in your ProStores Site Video Tutorial

Written by Matt on July 11, 2009 – 1:19 pm

This brand new video tutorial will lay out the steps for installing Google Analytics in your ProStores site. Without exception if you own a ProStores store you MUST have Google Analytics installed, if you don’t you won’t be as effective with your site as you could be. Google Analytics provides the data that you can take and use to better understand where your visitors are coming from, what they are doing on your site, and why they are or aren’t turning into customers.

I hope this video tutorial will help you learn to install Google Analytics in your ProStores site.
Read more »


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Posted in General Info, ProStores Admin, ProStores Coding, Tutorials | 6 Comments »

ProStores – What is Domain Trust and Authority

Written by Matt on April 13, 2009 – 10:18 am

Last Friday’s Whiteboard Friday from SEOmoz.com contained some really good information about why and how websites show up in search the way they do.

Take a few minutes to watch and listen, then apply what you’ve learned to your ProStores sites.


SEOmoz Whiteboard Friday – Domain Trust & Authority from Scott Willoughby on Vimeo.

Getting Google Analytics installed will help massively with tracking some of these elements and help you to understand how to adjust your site accordingly.

Want help with installing Google Analytics in your ProStores Store? Check out our guide to Installing Google Analytics in ProStores. If you just want it installed for you we can do that too, visit our Products page to purchase our Google Analytics ProStores Install Package.

Enjoy the video!


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Posted in ProStores Coding, Shameless Plug, Tips | No Comments »

Google Analytics Goals – ProStores Google Analytics Guide – 2 of 4

Written by Matt on March 18, 2009 – 4:29 pm

Goal tracking in Google Analytics is important for your ProStores store.

What is goal tracking? Goal tracking allows you to specify particular pages to track, usually in sequence.

In this ProStores tutorial I will be showing you the set up, steps, and an example of setting up a Google Analytics Goal in ProStores.

Lets assume you are already logged into your google account and are at the Google Analytics page and are viewing your ProStores store’s Google Analytics profile.

This example is tracking purchases completed from the Cart all the way to your Order Confirm page in your ProStores store. Read more »


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Posted in Tutorials | 4 Comments »

Google Analytics Filters – ProStores Setup – 1 of 4 posts.

Written by Matt on January 29, 2009 – 12:41 pm

Welcome to the first post in a series of four.

Today’s post will be about Google Analytics filters and how to use them as well as some aspects that are unique to the ProStores/StoreFront environment.

What are filters? Just like on your Brita, filters strain out the unwanted. In the case of Google Analytics, filters can be set up to strain out unwanted information, but can also help to add more information that you can’t see by default.
Read more »


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Posted in General Info, ProStores Admin, Tips, Tutorials | 9 Comments »

Web Analytics Webinar Next Week (it’s free)

Written by Matt on December 5, 2008 – 11:39 am

Hey folks, next week, Tuesday, Ian Lurie of Portent Interactive and author of Conversation Marketing, a Internet Marketing Strategy blog will be hold a FREE Webinar. Ian is a good friend of mind and really knows what he is doing. You NEED to attend this!

Btw, I’m not making any money or anything like that, I’m just trying to inform all of you that read my blog and want to strengthen your businesses! :-)

Sign up!

From ConversationMarketing.com
Transforming Google Analytics Into Business Analytics
When: 12 PM PST/3 PM EST
Where: Here, on the web, silly

The focus: Making actual, real-life use of Google Analytics to grow your business. No fancy shtuff like advanced segments. I’ll talk about:

* Data overload and how to avoid it
* The 3 factors you really need to track: Profit, Growth and Pipeline
* The system you need to make it work: Configure, Track, Apply
* How to use click value calculation to simplify it all.

I’ll also have Q&A at the end.

Sign up!


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Posted in Tutorials | No Comments »

Installing Google Analytics in Prostores

Written by Matt on July 1, 2008 – 10:24 am

Google Analytics and Prostores are a match made in heaven. But the most recent update has made installation a nightmare. But thankfully workable code has been devised and posted by users on the ProStores boards. This tutorial will lay out the steps to install the code. Read more »


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Posted in General Info, ProStores Coding, Tutorials | 2 Comments »